Affective Forecasting Business

What are the Benefits of Affective Forecasting?

  • March 6, 2023
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Affective forecasting is the process of forecasting your future emotional state or how you will feel. The term comes from predicting one’s “affect,” which refers to the experience of feelings and mood. Affective forecasting considers our reactions to specific events as well as how we would feel if we finally got what we want. This […]