Finance

The Impact of Technological Change on Business Activity

Technological Change on Business Activity

Technology has brought a revolution to the business world. Whether it is about drawing in new customers or offering customised products and services to them, advancement in technologies has made business processes very smooth.

Technology has taken the burden off our shoulders as it introduced automation, meaning more focus on core activities and reliance on software for repeated tasks. Technology has enhanced the pace of output in all sectors, from accounting to payroll.

Here is how technology has contributed a positive change to the business world.

It has made communication more advanced

No business can survive without communication. Whether you run a physical store or an online store, you need to communicate with your prospects.

While face-to-face communication was the only method to tell potential clients about the features and benefits of your products and services, companies can now use several other methods like email, landing pages, and push notifications.

Technology has taken communication to an advanced level where you and your customers do not have to step out of your comfort zone. No face-to-face meetings are required, as landing pages can tell your customers what you are offering and how they can benefit from your products. This has encouraged the development of e-commerce stores.

Smartphones are the world over. You can enable conversations by sending text messages. Whether you have a new offer or you want to update goods that have been shipped, you can pass the message to your customers through text messages.

Mobile apps are the best inventions. You can make your own app to make it easier for customers to place an order, track an order, and receive special offers.

It has made funding easier and faster

A business needs a regular supply of cash to hit the ground running, but there are chances that you do not have enough supply of cash all the time. This is when you think of borrowing money. Technology has made it easier to borrow money for entrepreneurs.

To take out a business loan in Ireland you do not need to stand in the long queues of a bank, nor do you have to wait for a long time to get the nod. Now you can fill in the application form online.

You do not need to go anywhere. The application form can be filed anytime from anywhere. The loan process is speedy, thanks to technology. Financial institutions use an advanced algorithm that quickly assesses your application based on the details given by you if you are an eligible candidate.

It takes a couple of minutes, and then you are asked to submit the documents, like bank statements. The software can quickly pick the most critical information for a lender to make the right decision.

This is all done so quickly that you can get funds directly into your bank account. In fact, lenders now take in the holistic view of your repaying capacity. Therefore, it has become easier for lenders to entertain applications from bad credit borrowers.

Technology has made it easier to take out small emergency loans online in Ireland as the loan can be processed faster. Mobile applications have made it easier for borrowers to apply for loans and pay down installments.

You will get all information in one place, so there is no possibility of falling behind a payment date. The app could notify you as well. Apart from borrowing, technology has made it easier to carry out transactions. With the help of payment apps, you can transfer funds to anyone else just within a couple of seconds.

It has made remote working possible

Technology has made it easier for companies to hire employees remotely. After the pandemic, there has been a rapid rise in companies allowing employees to work from home. It has paved the way for hiring people overseas.

Zoom and Google Meet are some of the video apps used to communicate between managers and employees. There are several workflow management software applications like Asana that you can use to assign projects to your employees.

You can monitor the activities of your employees using trackers. In brief, technology has made it smoother to manage employees remotely.

It ensures a wide presence without shelling out money

Marketing is a must for any business to attract new clients. You cannot make a customer base unless people know about your business. When there was no sign of technology, it was quite hard to spread the word about your business.

Further, traditional methods of marketing, like pamphlets, flyers, and billboards, were very expensive. Still, with the help of technology, it has become easier for businesses to market their products and services. Now social media has become a very popular platform for maintaining an online presence.

You create a website to communicate with your users about the features and benefits of your products, but that would not be enough. It needs to spread the word about your business, and here come social media.

You can use this platform to share ideas, information, and messages. It allows you to keep your target audience engaged. If you have an amazing offer, you can let your audience know about it through social media sites.

It can also be used as a valuable customer service tool. You can track the comments of people. If you find any query in them, you can answer it.

Technology has stepped into warehousing

Technology has made a significant contribution to warehouses. Amazon is the perfect example that has shown that with the help of robots, goods can be handled in warehouses effectively. Now businesses take orders online, and goods are delivered to their doorstep within a couple of days.

The most demanding job is to move goods around and load them onto the van, but with the help of robots, it has become more accessible. With the involvement of human beings, it takes a lot of time, but with robots, the task is carried out smoothly and fast.

One of the advantages of using robots for moving around goods is that you can utilise manpower for other essential tasks that robots cannot do.

The use of AI helps with decision-making

The use of artificial intelligence is helping many companies to analyse data to identify industry trends that further help with decision-making. It can help identify the buyer intent so as to make changes in your marketing strategy.

AI is best known for tracking the shopping behaviour of your customers to help reduce the customer attrition rate.

The final word

Technology has made a considerable improvement in the business world. Now entrepreneurs can rely on robots to perform repeated tasks, including goods handling in warehouses. Advanced software solutions have made it possible to hire people remotely and track their progress.

In fact, it is the technology that has made funding quicker. Lenders can quickly assess your application and make a decision about lending by using AI algorithms. With the help of Chabot’s, you can handle the queries of your customers around the clock.

You can even identify the market trends and customers’ shopping behavior to reshape marketing strategies. Technology has drastically improved the way you all have been carrying out business activities. 

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