Undoubtedly, social media is one of the most powerful and beneficial tools when it comes to event planning, promotion, and event registration. Social media always plays an important role in reaching people globally. Many platforms come under the roof of social media, but in order to utilize them, you’ll need awesome social media event promotion ideas. Also, you can choose social media platforms for event marketing in unique or innovative ways.
No doubt in the fact that social media promotions are best as they easily create buzz and hype about the event among the targeted audience. Also, it increases the event registration process while staying in the limelight. However, social media platforms like Facebook, YouTube, Twitch, Instagram and Twitter offer alot of multiple engaging features that will help you in keeping your audience engaged for a long time.
In this article, we are going to discuss the ideas topromote an event on social mediaand how you can benefit from doing so.
Pre-Event Promotion Ideas On Social Media
Confused about thesocial media event promotion even before the event? Don’t worry we got you covered with the best ideas for pre-event marketing without any hassle. However, it is important to promote your event prior so that it can reach a maximum number of people. Here are some tips & tricks you can follow for pre-promotion.
Create A Attractive Social Media Profile
The first step towards the promotion of your event is to create an attractive and unique social media profile. There are many different features available on various social media platforms. For instance, with Instagram, you can create an attractive public profile and can even get a verification sign after meeting a few requirements & criteria. Moreover, with Facebook, you can create a separate page for your event as it’s one of the oldest platforms. Also, you can use Facebook live-streaming services & Instagram live-streaming services during the event. This can be considered one of the great ways to promote events on Facebook and Instagram.
Furthermore, you can use social media profiles to share general event-related information or to share the link to event registrations. Additionally, this will help you in connecting with your potential attendees and have more interactions even before the actual event.
Design & Create Unique Hashtags
The second step towards the pre-promotion includes creating catchy and easy-to-remember hashtags like DREAMCAST EVENT 2023, and DREAMCAST EVENT. Designing a unique hashtag can help your audience, as they can find all the event content under one roof i.e., hashtags. However, consider creating only single hashtags on social media, so that the audience doesn’t get confused with different hashtags for different social media accounts.
Moreover, include your hashtags in your event posts on Facebook, Instagram and Linkedin because they are an effective way to find all the viral content under one page. Remember that hashtags should be short and crisp. Also, make sure to create a relevant hashtag for your event.
Play Teaser-Teaser Game
Thinking about how to create hype? Utilize the social media handles to showcase a glimpse of the event. Leverage the power of teasers on social media to create a buzz and hype among your audience. Share some details about the event and behind the scene videos on teasers to attract the audience. No doubt that, this creates a sense of excitement in public.
However, Instagram reels and Youtube Shorts are the best ideas to promote your event through teasers. Instagram reels for teasers along with unique captions and hashtags can be considered one of the great ways to promote events on Instagram. Also, you can showcase your celebrity guest, special appearance and other interesting features related to your event in the teasers. Due to this, attendees will be more excited about the event if they know about their favourite guests’ appearances.
Sense of Urgency Through Countdown Timers
Leverage the power of the countdown timer in the promotion of your event. Share your stories on Instagram, Facebook, Youtube and LinkedIn, with countdown timers prior to the event. However, you can add creative visual elements to your stories to make them more engaging and attention-grabbing. By doing so, you’ll see a good reach and more event registrations in advance. As a result, this will create a sense of urgency and can be considered a great way to drive sales and generate leads even before the event.
Moreover, with the use of countdown timers, you can make your audience aware of the last date of event registration and early bird tickets. Make sure to add the countdown timer before a week prior to the event, so that nobody misses updates.
Pre-Event Giveaways
What’s a better idea than doing pre-event giveaways to increase the reach? Consider pre-event giveaways to attract more public. By doing this, you’ll receive increased event registrations along with engagement. So, the question arises of how to execute these giveaways. You can conduct real-time contests on your social media handles related to the event. For the gifts/giveaways, you can consider free entry tickets, early bird discounts, swag bags and merchandise giveaways.
However, pre-event giveaways are a great way to reach more people and inspire them to be a part of your event. Make sure you collect all the information beforehand about the attendee for the seamless giveaways. This can be one of the best promotion ideas to promote events on social media.
Summing Up:
By the end of this blog, we know about the pre-event promotion strategies that can help you in reaching your potential audience. With these tips and tricks, you can drive sales and generate more leads. Therefore, consider above mentioned event promotion ideas on social media because social media is the most amazing way to stand out. Use popular and trending social media along with hashtags and unique features to promote your event.
Hope you liked the blog. Thank you for reading!
